Elixir BACE was a sponsor for Pondicherry Premier LeaguePPL cricket tournament 2025.

A successful run from July 6th, 2025, to July 27th, 2025, saw our brand’s logo showcased on team shirts, broadcast graphics, and social media platforms.

Our collaboration with PPL as a sponsor elevated our brand visibility. The event was broadcast LIVE on Star Sports Kehla and streamed on FanCode, which enabled large-scale media engagement.